More about intellectual property
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29 September 2023
2023 AIPPI World Congress
28 July 2023
New article “The specificities of clearing a pharmaceutical name in Switzerland versus in Europe”
12 July 2023
Federal Court: distinctive character of the term “reine” (French for “queen”) for wine products
The specificities of clearing a pharmaceutical name in Switzerland versus in Europe
Clearing a pharmaceutical name is complex. To devise a robust and efficient search strategy, rights holders need to know how to assess the similarity of goods and services in this field since a multi-sector assessment applies in Switzerland as in Europe. This paper aims to provide an insight into how to assess the similarity of goods and services in this industry according to the Swiss approach, versus the EU practice.
Preventing trademark degeneration in Switzerland
A well-known trademark may come to get associated with the product or service instead of identifying the company, as its purpose actually is. In that case, it could be found to be generic and therefore free of use. This is what happened to Bayer's trademark “Aspirin” which ended up in dictionaries. It has become a common term which is now widely used by all pharmaceutical companies. The trademark owners must take proactive steps to avoid losing their exclusive rights. This article gives insights into how to prevent a trademark from becoming generic in light of the Swiss legislation and case law.
Strategic combined approach to trademark and domain name protections
Prior to any product or service launch, the trademark and domain name protection steps must be carefully considered, aligned and taken early on. Anticipate and coordinate these steps will make the trademark and domain name portfolio generate revenues and reflect in a high return on investment. In this article, a closer look is taken at the best practices in addressing both domain name and trademark protections at each stage of the project.
The services of SEDIN were perfectly adapted to our request. We particularly appreciated the reactivity and the expertise. Recommended without hesitation.
SEDIN is a well-established and well-connected Geneva boutique with a compact, agile, business-focused and responsive team of IP experts.
The outfit provides a high-quality, well-priced service.
All of the attorneys at SEDIN are top standard. They manage deadlines assiduously, speak perfect English and charge fair rates on a transparent basis.
SEDIN combines a pragmatic and client-oriented approach while considering the legal framework and the corporate context.
This makes working with SEDIN a pleasant and efficient collaboration.
We thank the whole SEDIN team for the study, advice and registration of our trademarks. We are delighted to have SEDIN as a partner, with a professional and fast approach.
As a specialist in the creation of visual identities, I was looking for a trustworthy partner to accompany my clients in their efforts to protect their brands. At SEDIN, I found a firm on a human scale, which listens to specific needs and provides support that combines pedagogy, seriousness and efficiency.
Our collaboration with SEDIN was very constructive, we particularly appreciated their kind availability, their precise advice and their reactivity. Highly recommended.